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Independent Opinion Research & Strategy is a consultancy specializing in strategic public opinion research, political advising and policy studies.

Political projects focus on campaign strategy and policy implementation for governments, parties and leaders.  Independent Opinion has two decades of political experience in over 15 countries, including Albania, Austria, Bulgaria, Cyprus, Czech Republic, Greece, Hungary, Italy, Kosovo, Palestine, Romania, Serbia, Ukraine, the US, Zanzibar and others, as well as five national political campaigns in Israel.  We specialize in:

  • Strategies for civil society and non-governmental organizations (NGOs). The consultancy has advised dozens of social-change organizations advancing civil rights and human rights, and strengthening democratic values. 

  • Political dynamics of conflict negotiation and conflict resolution strategies. We work directly for both governments seeking to advance agreements, and grassroots organizations supporting them, examining the most sensitive issues of conflict resolution policy: violence, concessions, and political dynamics of peace agreements, spoilers, collective historic memory and symbolism, incentives for support. Public opinion research provides a crucial link between civil society, policymakers and the media, which is essential for implementing controversial national and international agreements.


  • Referendum campaigns for major national policy issues. Independent Opinion has referendum knowledge and experience for working on referendum campaigns in several countries, honing specific strategic challenges and opportunities for national plebiscites.

Our team works with clients to define strategic goals and determine the appropriate research methodology. We design in-depth qualitative and quantitative research instruments. Fieldwork is conducted through longtime field partners, under the direct oversight and supervision of Independent Opinion. Dr. Scheindlin provides deep analysis of the data, including interpretation, strategic insights and concrete recommendations, messaging, targeting and policy direction.

Among our partners and clients:

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